Jose Auriemo Neto carries on tradition of growth at JHSF

Over the last forty years, JHSF Participacaoes has become one of the most important real estate development firms in the country of Brazil. Founded in 1972 by Fabio Auriemo, the company made a name for itself throughout the 1980s by building some of the most luxurious hotels ever seen in the country of Brazil. One such example is the Hotel Transmerica, one of the first five-star hotels built in Brazil and a model that would be followed many times afterwards along the coasts of Sao Paulo.

Throughout the 1980s and 1990s, JHSF Participacaoes was responsible for developing and constructing some of the most ambitious projects in the history of the country. One of these included d General Motors Brazilian Proving Grounds, a sprawling complex constructed by General Motors in order to test automobiles in tropical climates. This complex alone has proven to be a huge boon to the local economy, instantly adding over 100,000 jobs and supporting a huge number of families in the area of Sao Paulo state.

Throughout this time, JHSF Participacaoes was also involved in many other high-end projects. This included the construction of one of the most luxurious shopping centers in all of Latin America, which featured stores such as Luis Vuitton, Reebok Academy and a Cinemark mega-theater.

In 2001, Fabio Auriemo decided to step aside, handing over control of the firm to his son, Jose Auriemo Neto. Throughout the 2000s, Jose Auriemo Neto was able to dramatically grow the company, eventually leading to its IPO in 2007. Floated on Bovespa, the Brazilian stock market, JHSF Participacaoes was immediately valued at more than $100 million, making it one of the most valuable real estate firms in the country of Brazil and one of the highest IPOs of a Latin American real estate development company.

Over the next 10 years, Jose Auriemo Neto would go on to grow the company substantially, eventually leading to a market capitalization of more than $1 billion, making JHSF Participacaoes the most successful and highly valued real estate development firm in the country.

Today, Auriemo Neto continues to run the company that his father started so long ago, taking JHSF Participacaoes and Brazil itself into the 21st century with confidence.

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The Rise of José Auriemo Neto in the Brazilian Real Estate Industry

When José Auriemo Neto spotted an 80,000 square meter area near the Marginal Pinheiros, he immediately got an idea. He believed that this area could be developed into a brilliant high luxury complex. So he went to his father with this idea, but the latter was not as enthusiastic about the prospect as he was. Unrelenting, José Auriemo Neto convinced his father to take a drive in the area and explained his idea in detail during the trip eventually, his father, Fabio Auriemo was sold on the idea, and the biggest real estate complex in the country was born.

Dubbed Parque Cidade Jardim, the Marginal Pinheiros Complex is the largest in Brazil currently. It comprises of 9 residential towers, a shopping mall with 180 stores, one mixed-use complex and four office buildings. The development of the complex has been carried out by JSHF, whose chief executive position José Auriemo Neto has long since assumed. The company made 156 million dollars in the first half of the year and has been on a steady growth trajectory. The company has taken advantage of a stagnated market to make inroads and emerge as a very successful real estate company. The real estate industry witnessed very few developments in the 1980s and the 1990s as well. As it picked itself up in the turn of the millennium, there emerged a great demand for luxury apartments the likes of Parque Cidade Jardim. That explains the unprecedented success that the JSHF Company has experienced in recent years.

José Auriemo Neto has always had a restless spirit since childhood which was bound to culminate in bigger things. He learned how to drive at age 9, how to ride a horse at age 14 and played amateur football in Norway for short span in his early teenage years. At age 17, José Auriemo Neto started a network of parking lots and attested to his entrepreneurial spirit.

Besides his entrepreneurial endeavors, José Auriemo Neto is a committed family man. He is the father of three kids whom he loves dearly.

https://www.crunchbase.com/person/jose-auriemo-neto#/entity

JHSF, Where Luxury Lives

JHSF has been rated as the leading real estate organization, which operates in the high-end market of Brazil. Operating mainly in the big cities such as Sao Paulo, Salvador, and Manaus, the company has its eye on projects that would appeal to the wealthy people as these from the niche market. The chairperson says that the niche has seen so many good things and property that the firm must make sure that operate in indescribable excellence to appeal to the market. At the same time, the chairperson said that this kind of market is hard to impress; therefore, one must do incredible levels of research on the needs of the market and develop projects that surpass the expectation.

The main secret at JHSF has been taking highly risky projects that other investors would not dare take. The above makes the company a market leader or the first market mover, reaping all the profits from the sectors that it develops. The management is quick to say that their ambition and ability to take risky projects does not suggest that they do not care about losing money. Instead, it means that they know the highest profits can only come from highly risky projects. The above also does not mean that the firm throws its money carelessly. Instead, it hires finance and market experts to gauge the losses against profit of a venture. If there are even slim chances of making profits, the management backs the projects. Learn more about JHSF.

José Auriemo Neto

José Auriemo Neto is the son of the founder of JHSF; he takes after his father in entrepreneurial expertise. However, he brings in new blood as he blossoms in taking on luxury projects. In fact, José is called the king of luxury for the thrives in state of the art projects that have not been seen anywhere in the world.

Five years back, José walked into his dad’s office and requested him to develop some real estate projects the Marginal Pinheiros location. Fábio Auriemo felt that that would not be a good idea; therefore, he ignored the request. However, José insisted and this has resulted in the most profitable projects for JHSF.

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